I arrived in Cannes for the 56th International Advertising Festival being held here from 21-27 June, 2009. (www.canneslions.com). I arrived a day before the beginning of the festival. An early arrival gave a good half day to get settled in to my hotel and check out the local sights and sounds. My hotel, a small boutique called 3.14 is just off the Marina and a 10 minute walk to the festival venue, Palais des festivals, on the Croisette, one of the prettiest Marinas that I have seen. This will certainly be a place to come for a vacation with the family.

I decided to walk to the venue and to register. Very smoothly done in 5 minutes and I got this bag full of goodies and promotional material of almost anybody who was somebody and holding a session in the festival. Most of it was ‘mark the date and time’ to ensure you didn’t get lost in the range of seminars, workshops, master classes, screenings, etc., etc. All very nicely done Click to Read More

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Public Relations now on a 70mm Screen

The famed Cannes International Advertising Festival in its 56th edition has introduced the first ever recognition of the work of the public relations industry by introducing the PR Lions. The Cannes Lions International Advertising Festival claims to be the world’s only truly global meeting place for those passionate about creativity in communications. The festival will be held from June 21-27 normally brings together the best communication minds from across the globe. As the Cannes website say, “during seven days in June, Cannes will celebrate the best that the advertising industry has to offer the world, to review the year just gone, and to draw a roadmap for the future. More than 10,000 delegates from 85 countries come to enjoy over 50 seminars, 25 workshop and be inspired by the 28,000 pieces of work on display.”

With the introduction of the PR Lions, Public Relations makes a small but a significant journey as it Click to Read More

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