IS YOUR COMPANY A BOY SCOUT, A TIGHT ROPE WALKER OR AN OSTRICH?

Today, it seems that the world of business is being struck by a crisis a day. Whether it be Hackgate which ultimately led to The News of the World having to be shut down or even closer home the Singur crisis which hit TATA or the 2G scam which is taking down telecom companies as I write this, it has become imperative for companies to be prepared for crisis. PSB has for long realised the need for effective crisis preparedness by companies and has helped businesses and corporates be ready with an excellent plan in the event of a crisis. What we have noticed though, is that it is the company’s response to identifying and admitting that it is facing a crisis and its initial reactions which form the cornerstone for any crisis management plan to be effective.

To understand the prevalent views of companies in regard to crises, PSB in partnership with Burson-Marsteller conducted 826 online and face-to-face interviews Click to Read More

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Since the last post on the subject of Racial Attacks on Indian Students a few weeks ago, I have read and watched several news reports across a range of newspapers and news channels (News reports from ibnlive, ndtv, ToI), quoting Australian politicos and officials make the ‘right noises’ on racial intolerance and protecting Indian students. Meanwhile, we kept getting more news on students being targeted, students forming vigilante squads and local Indian citizens forming support groups.

Somehow I failed to find a single report on apprehending the culprits and locking them away! Instead, I saw demonstrating Click to Read More

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